Red Truck LA
A red 1972 Ford F-100 for rent in Los Angeles, for Christmas card sessions, holiday events and fall shoots.
Running and registered, delivered anywhere in LA County, and I stay on set to move it. $1,000 a day, sessions quoted.
Check your date See what people shoot
Booking fall and holiday dates now. December weekends usually go by early November. @redtruckla
$1,000 a day Sessions negotiable
December weekends are usually claimed by the first week of November, and the good autumn light goes even earlier.
A truck that carries Christmas
It is the shape people already picture when they think of a holiday card: a warm red body, a bed deep enough for a real tree, and chrome that catches string lights. It arrives clean and photographs immediately.
- Christmas card sessions
- Families, couples, and dogs in the bed. Several families can share one booking. Planning minis? Run the numbers.
- Holiday markets and tree lots
- Parked as the centerpiece, loaded with your own crates, wreaths, or product.
- Brand gift campaigns
- Stills and video for December launches, wrapped in your own art direction.
- Parties and receptions
- A backdrop guests line up for on their own, with no need for a photo booth.
Fall sessions, October through November
Dry grass, low sun, red paint.
Red reads differently against dry grass and turning leaves. The same truck that sells a Christmas card in December sells a harvest session in October, and Los Angeles gives you both seasons without the weather getting a vote.
- Harvest and pumpkin sessions
- Bring hay bales, crates, and pumpkins for the bed, and shoot on a ranch or in your own setup.
- Engagements and maternity
- A tailgate to sit on, and a body color that holds up in late light.
- Thanksgiving gatherings
- Parked for arrival photos at a home, venue, or winery.
- Autumn commercials
- Apparel, whiskey, coffee, outdoor gear. Parked and positioned exactly where the frame needs it.
Planning a fall session? Check your date.
On set
Holiday session photographs by Tiny Toes Photography, who has run Red Truck mini sessions for four years running. The JOY letters, mailbox and blankets are theirs: the truck arrives undecorated, so you bring the set. More of these, and whatever the truck did last weekend, on @redtruckla.
It wears other people's logos
Brands rent it for activations and campaigns and dress it however the art direction needs: vinyl on the doors, product in the bed, parked on a corner for a weekend. It comes back red.
- Converse
- Street activation on Sunset Boulevard
- Amazon Studios
- The Sheep Detectives lot event
- BOK Financial
- National brand campaign, 2024
Rebuilt about ten times
My dad and I have had this truck since I was a kid in Arkansas. He has taken it apart and put it back together roughly ten times. It left the factory green. It is red now, and it has been red longer than it was ever green.
It moved to Los Angeles because this is where a truck like this gets used instead of stored. It shows up with me, and I stay on set to move it, open the tailgate, and keep it out of your frame until you want it in the frame.
| Year | 1972 |
|---|---|
| Make and model | Ford F-100 |
| Color | Red, originally green |
| Condition | Running and registered, rebuilt about ten times |
| Home base | West Hills, Los Angeles |
| Day rate | $1,000, sessions quoted separately |
| Booking now | Autumn and winter dates |
Where the truck goes
The truck lives in West Hills and is delivered anywhere in Los Angeles County. Ventura County works with enough notice.
San Fernando Valley
West Hills (home base), Woodland Hills, Chatsworth, Northridge, Encino, Sherman Oaks, Studio City, Burbank
Westside and the coast
Malibu, Santa Monica, Venice, Brentwood, Beverly Hills, Culver City
Canyons and Conejo
Calabasas, Agoura Hills, Topanga
Central and east
Hollywood, Silver Lake, Los Feliz, Glendale, Pasadena
North
Santa Clarita
With notice
Thousand Oaks, Simi Valley and the rest of Ventura County
Questions people ask first
Anything not answered here goes in the form, and it comes back the same day.
- Can the truck be driven during the shoot?
- No. It is a running, registered 1972 Ford F-100, and only the owner drives it: to your location, and between positions on set. It is shot parked, and renters, talent and crew never drive it.
- Where in Los Angeles will it go?
- Anywhere in Los Angeles County. Ventura County works with enough notice. It is based in West Hills.
- What does it cost to rent?
- The day rate is $1,000. Session pricing is negotiable — tell us the hours you need and what you are shooting, and we will quote the session rather than the day.
- How far ahead should holiday dates be booked?
- Book December weekends by the first week of November. Autumn weekends in October usually go in September.
- Can it be shot inside a studio?
- Yes, if the studio has a roll-up door and ventilation. Send the door width and ceiling height and we will confirm the fit before you book.
- Does someone come with it?
- The truck arrives with its owner, who stays on set to position it and then stays out of your way.
- Does the truck come decorated?
- No. The truck arrives as it is, with nothing added. Bring your own props and set dressing for the bed and tailgate.
- Can the truck be booked for a wedding?
- Yes, as a parked backdrop for portraits, guest photos and decor at your venue. It is not a getaway car, because only the owner drives it and it is never driven with passengers. Weddings with the truck
- What paperwork is available for permits and insurance?
- Ask and you get the vehicle paperwork and insurance certificate your permit office or production coordinator needs.
Check your date
Send the date and what you are shooting. You get a straight answer the same day, usually within a few hours.
let's get it on your calendar
Based in West Hills and delivered across Los Angeles County. Ventura County works with enough notice.